We felt very proud to see a piece of Northstar work in last week’s Saturday edition of The Times. ‘Chance Your Arm’ was produced on behalf of our client Watches of Switzerland, the luxury watch retailer, and inserted into 200,000 copies of the paper in strategic areas. Far too early to measure results, but the product looked superb, showcasing our industry-leading original watch photography.

Some 80,000 lucky people received an email this week with a link to the latest issue of Audi Update. The online magazine comes out every two months and is packed with the latest Audi news, offers and features, some of which are seen in the print magazine and iPad app, while others are bespoke to Update. Head over to www.audiupdate.co.uk to have a look.

It’s been a very proud week for the Northstar team, after picking up two gongs at this year’s APA International Content Marketing Awards. Judges chose the beautifully crafted Goodwood Revival programme for both Best Brochure and Best Use of Illustration. They also gave our multi-channel Le Mans work for Audi UK a Highly Commended award in the much coveted Best Integrated Marketing Solution category.

The new Audi Magazine iPad app is out, and we’re all feeling pretty proud of it. The iPad app has all the content from Northstar’s award-winning Audi magazine, but with extra bespoke content. It’s got image galleries, clickable infographcs, and exclusive videos. This issue we also sent Johanna to Tokyo as part of our megacities theme, and Angus had to drive the new Audi A6 Avant around the French Alps. Surprisingly, they never seem to mind these assignments… To download the Audi iPad app click here to visit the app store.